The Keller Williams Wellington ALC or Agent Leadership Council is made up of the top 20% of agents in our office. This dynamic ‘board of directors’ represents the voice of the entire KW Wellington agent body and is actively involved in the leadership decisions that make the office more productive and profitable. Their roles are to inspire, motivate, participate, and listen. With our agents having a say in how the company is run and treated as business partners rather than just a number, they share a true passion for making sure Keller Williams Wellington is the best place to run a real estate business.
ALC is short for Agent Leadership Council. Each local Keller Williams office (called a Market Center) has an ALC, which is comprised of a selection of agents from the top 20% of their agent population. Once a month, there is an ALC meeting led by the local manager of that office (called a Team Leader). ALC meetings are leadership meetings and we take great care to avoid “coffee pot issues” at our ALC meetings.
The idea behind the ALC is that the best agents in each market should have a say in the decision that are made about the company at the local level. At Keller Williams, we believe real estate is a local business. It doesn’t make sense to us to make decisions on a national level when the situation at the local level could be very different from what the rest of the country is experiencing. You can think of each ALC as the local “board of directors” and each ALC meeting as a board meeting.
We also have Regional ALCs and an International ALC at Keller Williams. The same general philosophy applies, but at a larger scale. The Regional ALCs have meetings a few times a year and the International ALC meeting happens once a year at our annual convention (called Family Reunion).